The Long Island-area restaurant owner and serial entrepreneur sat down with an online journalist to collaborate on a piece whose topic is near and dear to his heart.
LONG ISLAND, NY / ACCESSWIRE / June 11, 2021 / It is with much enthusiasm that multiple small business owner and veteran restaurateur Ali Zar announces that he has acted as an expert consultant on a new article focusing on what constitutes good service in the restaurant industry. The article, which was written in collaboration with journalist Aaron Rudd, was published by an online periodical centered on matters concerning entrepreneurship, startups, business, and marketing. It is broken down into two major sections, one dealing with customer expectations and the other dealing with how to train employees to meet those expectations.
At the article’s outset, Ali Zar establishes some fundamental truths. Customers ‘want a comfortable, pleasant atmosphere without disturbances’ in which to eat their food. Food quality aside, he advises, that is a major part of the appeal of eating at a restaurant. Ali then goes on to address some other basic guidelines pertaining to customer expectations when dining out, including feeling welcomed and respected by staff, as well as experiencing a quick and easy payment process.
Regarding how best to train restaurant employees to deliver excellent customer service, Ali Zar begins by stating a sad truth. ‘Too many wait staff are thrown into the job with proper training,’ he remarks, adding that every new member of staff ‘needs to be trained in all of the restaurant’s proper service procedures, from greeting customers to how food should be handled and placed on the table.’ Ali proceeds to outline some easy ways that restaurateurs can increase customer satisfaction and build a sterling reputation for stellar service.
About Ali Zar:
Ali Zar is a serial entrepreneur with a bachelor’s degree in business from Baruch College. Originally born in Pakistan, Ali Zar moved to the United States when he was 11 years old, intent on following the example of his father and becoming a successful business owner. Together with his brother, Ali Zar has founded numerous small businesses all over Long Island, New York. Their first one, a series of gift and greeting card shops, is still operating to this day and running a healthy profit. Following that venture, the brothers opened Zar’s Chicken and Burgers, a halal restaurant focusing on American-style food that’s garnering excellent reviews online. Most recently, Ali Zar has realized his passion project: Zar Sports USA, a sports equipment store specializing in paraphernalia for cricket, an uncommon sport in the United States, but one with a dedicated and steadily growing niche following.
SOURCE: Ali Zar
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