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1 Million Cups - Self Interactive - 5/2/17

By Clip Syndicate
1 Million Cups - Self Interactive - 5/2/17 Video: 1 Million Cups - Self Interactive - 5/2/17
1 Million Cups - Self Interactive - 5/2/17 Tue, 02 May 2017 20:29:03 +0000 1 Million Cups - Self Interactive - 5/2/17 1 Million Cups - Self Interactive - 5/2/17 KOLR [?] >> kelly: welcome to the show. this is charlie rosenbury, founder of self interactive. we're happy to have you. >> guest: happy to be here. >> kelly: tell us about self interactive. >> guest: self interactive is a company i began about three years ago. left my previous job. and started my own company building web applications, websites mobile applications, those kind of things. but thep, last fall, i invested in a virtual reality head set for fun to celebrate some successes of the year, and i was blown away! >> kelly: you're hooked. >> guest: i was like this is what i need to be doing. once you experience it, it's so transformative in terms of providing a sense of presence. it's unlike any other media. i think it's clearly the future. i'm trying to get in on the ground floor. >> jeremy: you've worked it into your business, the virtual reality? >> guest: yes, i've been going around town, 1 million cups, other seminars and preparations, trying to spread the gospel of virtual reality and how cool it is and getting people excited about it and recognizing opportunities in their business or industry for it. >> kelly: has 1 million cups been able to help you? what did you get from it. >> guest: yeah, it was my second time presenting at 1 million cups. i always found it to be a very engaged community. the people that come up to you afterwards and ask follow-up questions or say i know this person you might want to talk to. it's a very valuable community for springfield business. >> jeremy: what do you help people do with your company? what are the needs of the people? if i came to you, what would i say? >> guest: i think the widest potential application is in marketing. so for example, i like to give the example of merel hiking boots, they built a custom experience where you feel like you're hiking on famous trails across the world. and went to malls across the country and set up this booth and gave people an experience. even though it might not be a super accurate demo of the quality of their boots, what happened is people have an experience that creates a brand stickiness. the next time they think about hiking, they'll think that the cool p.r. thing and oh, merel does that. >> kelly: so you can create? >> guest: yeah. >> jeremy: i've never done a virtual reality. have you? >> kelly: not really. >> jeremy: i haven't either. i've paired my phone and downloaded the app google cardboa cardboard. it's easy to set up. >> guest: this is a google cardboard head set. this is a low end. this is a free thing you can buy on amazon. you'll walk through it. they'll say they want all your data of course. and you'll scan this bar code. >> jeremy: right there. it's scanning. >> guest: now it knows what app you're using. >> jeremy: now what do i do? >> guest: drop it in there. >> jeremy: like this? >> guest: uh-huh. and make sure that white line is the middle. and i have one for you as well. >> jeremy: that's so cool! >> kelly: wait. i can't see. >> guest: mine fell asleep. so, yeah, you can look around and interact with things. what makes virtual reality is cool is that what you're looking at responds to how your head moves. >> jeremy: there's an arrow pointing down. what am i supposed to do? >> guest: target the wolf. there should be a blue dot. >> jeremy: there's a round circle. >> guest: put the circle on top of the wolf. >> kelly: let me show you what i'm seeing. >> jeremy: it says look at the wolf. i'm looking at the would have wolf. it's really pretty. look at the wolf, i'm looking. hi, wolf. >> i forgot, there's a clicker. >> kelly: i gotcha. >> guest: it's right there. >> jeremy: he's so cute! >> kelly: i'm seeing something totally different than jeremy. >> guest: you have a different demo. >> kelly: i'm seeing scary masks. >> jeremy: this reminds of the commercial where people are doing this and fall off their chair. >> guest: be careful. this is the low end, cheap version of virtual reality. the high end, that's the same technology, but externals tractors and controls you can hold. >> jeremy: oh, my gosh! i just took flight! oh, my gosh, it feels so real! >> guest: yeah, and the tracking, you'll notice it isn't exactly perfect. but with the high end systems, it is just -- you can hardly tell it's fake. >> kelly: what are businesses that could benefit from this? >> guest: one bid i have out now is for a nonprofit that does missionary work. and, you know, a popular thing with v.r. currently is shooting 360 video, which you might see on facebook, where you can move your phone around and look around a scene. so for companies like our businesses or organizations like that that has this overseas, you know, or some sort of place associated with what they do, if you can capture that, you can build an app, send out these cardboard things, custom branded to your major donors and say put this on and we'll take you to see the village we're building. >> jeremy: i see how it changed your life! that was so great! >> kelly: we can see how people are visual and this can change a company. we thank you so much. tell people how to get more information. >> guest: you can like me on self interactive on facebook. follow us on twitter. i'm trying to do open houses regularly so people from the public can come in and experience the high end stuff. if you think this is cool, you've got

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